Pricing
Simple, predictable pricing.
Designed to grow with you.
Start with a free Starter plan. Upgrade when you outgrow it. No usage cliffs, no feature gates on basic things, no surprise charges.
Everything you need to launch a referral program.
Start free- Up to 100 advocates
- 50 conversions per month
- Customizable widget
- 1 team member
- 30-day analytics lookback
- Email support
For teams scaling their referral program.
Start free trial- Up to 500 advocates
- 1,000 conversions per month
- 3 team members
- 12-month analytics lookback
- Remove "Powered by" branding
- CSV exports
- Inbound webhooks
- Priority email support
For high-volume programs that need more.
Start free trial- Unlimited advocates
- Unlimited conversions
- 10 team members
- 3 brand sites
- Unlimited analytics history
- Custom domain
- Advanced reporting
- Priority support
What you don’t pay for
What’s not on the bill.
Install the widget and configure your program in your dashboard. We don’t charge for things you can do yourself.
Month-to-month, on every plan. Cancel from your settings page in two clicks. We earn the next month, every month.
Hit your plan limit and we don’t shut down your existing program. Your tracking continues; new advocate signups pause until you upgrade or the next cycle.
CSV exports on Growth and Premier. Your advocates, your conversions, your reward log — download anytime, no questions asked.
Compare every feature
Side by side.
| Features | Starter Free | Most popular Growth $79/mo | Premier $199/mo |
|---|---|---|---|
| Limits | |||
| Advocates | 100 | 500 | Unlimited |
| Conversions per month | 50 | 1,000 | Unlimited |
| Team members | 1 | 3 | 10 |
| Brand sites | 1 | 1 | 3 |
| Analytics | |||
| Analytics lookback | 30 days | 12 months | Unlimited |
| Advanced reporting | — | — | |
| Customization | |||
| Widget styling | |||
| Remove "Powered by" branding | — | ||
| Custom domain | — | — | |
| Integrations | |||
| CSV exports | — | ||
| Inbound webhooks | — | ||
| Support | |||
| Support level | Priority email | Priority | |
| Start free | Start free trial | Start free trial | |
Need something custom? Talk to us.
Frequently asked
Honest answers, often.
- Do I need a developer to install this?
- No. The widget is one snippet of code that any website builder can paste in — Squarespace, Shopify, Wix, WordPress, Webflow, or your own site. Setup takes about 10 minutes. If you can paste a Google Analytics tag, you can install Advocate Loop.
- How are rewards paid out?
- Rewards are discount codes — never cash payouts. When an advocate’s friend converts, the advocate gets a discount code emailed to them, redeemable on their next purchase. The reward stays inside your business, bringing the customer back instead of leaving as a payout.
- What if a referred customer asks for a refund?
- The reward is automatically docked from the advocate. We only count rewards on revenue that actually stuck. You never pay out (in any form) for revenue you didn’t keep.
- Do my customers need to sign up for an advocate account?
- They sign up directly through the widget on your site — no separate portal, no app to install, no second password. After sign-up they immediately see pre-filled share links for Instagram, Facebook, SMS, and email. The whole flow takes under 30 seconds.
- Will the widget look like my brand?
- Yes. You control the colors, logo, copy, and which actions are visible. The widget, the emails, and the discount codes all appear under your brand. Customers never see the words “Advocate Loop” unless you’re on the free Starter plan, which shows a small “Powered by” tag — removable on Growth and above.
- Does this work for in-store purchases, or only online?
- Both. Discount codes work however you take orders — at a salon front desk, a gym counter, a retail register, or in your online checkout. The advocate gets the code by email; they redeem it however your business handles promotions.
- Is there a free trial?
- The Starter plan is free forever — up to 100 advocates and 50 conversions per month. No credit card required. Paid plans (Growth and Premier) include a 14-day free trial when you upgrade.
- What happens if I exceed my plan’s limits?
- Your existing advocates and tracking continue to work — we don’t cut you off. New advocate signups pause until you upgrade or until the next billing cycle on the conversions counter. We’ll notify you when you’re close so there are no surprises.
- Can I export my data if I leave?
- Yes. CSV exports are included on Growth and Premier. You can download your full advocate list, conversion history, and reward log at any time. Your data is yours.
- How is my data protected?
- Customer data is encrypted at rest and in transit. We don’t share, sell, or use your customer data for any purpose other than running your referral program. Each brand’s data is isolated from every other brand on the platform.
Still have questions?
We’re happy to help. Get in touch and we’ll respond within one business day.
Try it free. Decide later.
Start with the free Starter plan. Upgrade only when you’re sure. Cancel anytime.